19 February 2009

Disney trainers’ Northwest visit

Northwest business professionals are being offered a rare opportunity to learn about sustainable, recession-beating business practices direct from one of the world’s most innovative and successful organisations.

The celebrated Disney Institute has accepted an invitation from Cheshire and Warrington Economic Alliance (CWEA), in partnership with the Northwest Regional Development Agency, to deliver two half-day master classes - one each around Leadership, and Customer Service Excellence - to an invited audience of Northwest business leaders, managers and entrepreneurs.

A limited number of places at each of the subsidised seminars are available by application, strictly on a first come, first served basis.

Disney Institute has been responsible for helping some of the world’s biggest names in commerce, manufacturing and the service industry to develop proven, business-boosting approaches to communication, leadership and trust.

The first master classes will be delivered to an audience of business people from Warrington and Cheshire on Wednesday, 18 March, at the Warrington Wolves Halliwell Jones Stadium conference facility.

A second day of master classes for a wider audience of Northwest business leaders will take place on Thursday, 19 March.

“We’re bringing a completely new learning experience for the business community in the Northwest of England,” said George Aguel, senior vice president for Walt Disney World®. 

“The master classes will look at proven Disney practices that can be easily applied to other organisations, with a focus on ways to generate innovative ideas, use simple tools to enhance creativity, and improve the overall skill level of teams.”  

He added: “The end result is a professional development experience that’s as entertaining as it is informative.”  

CWEA Chief Executive Martin Lee added: “We’re thrilled to be able to achieve this UK ‘first’ in offering a unique learning experience that can usually only be accessed direct from a Disney location.”

“It will prove an invaluable experience for delegates and will help the Northwest maintain a vital edge during a time of growing uncertainty,” he added.

For further details, visit www.cwea-events.co.uk

Ends

For further information, contact Hems de Winter.
Tel: 01244 320677 or email hems@dewinterpr.co.uk

Notes to Editors: 

CWEA
Cheshire and Warrington Economic Alliance brings together leaders and influencers from both the public and private sector to work in partnership on a wide range of economic development issues in the sub region to ensure a dynamic, high quality environment for both business and residents. Visit www.cwea.org.uk.

Northwest Regional Development Agency (NWDA)
The NWDA leads the economic development and regeneration of England's Northwest and is responsible for:
• Supporting business growth and encouraging investment
• Matching skills provision to employer needs
• Creating the conditions for economic growth
• Connecting the region through effective transport and communication infrastructure
• Promoting the region’s outstanding quality of life
For further information visit: www.nwda.co.uk, www.englandsnorthwest.com